Benefit Brow Arch March

By Luke

I am very lucky indeed to be a volunteer for the amazing beauty industry charity, Look Good Feel Better.

If you are not familiar with the charity, you can read all about them here http://www.lookgoodfeelbetter.co.uk/, but in a nutshell, women undergoing cancer treatment are able to spend a bit of time in a room full of other women in a similar situation, compare notes, chat, network, and at the same time are able to have some expert advice about their beauty routine from rather amazing volunteers.

There is a goody bag provided by various brands who have kindly donated products which consist of everything any woman would need to look and feel beautiful, let alone when you’re losing your hair, eyebrow, lashes, and having to live with the effects of cancer treatment.

The workshops are rather incredible, and one thing that has been brought home to me from doing these workshops is that there is nothing stronger (or louder or more fun) than a group of women talking about makeup and skincare. At a time in their lives where they are at their most vulnerable, both physically and emotionally, bonds are formed that serve only to make the whole process of survival a lot more bearable, and it truly is a privilege to witness and be a part of.

One of the biggest and boldest of beauty brands, Benefit alongside Debenhams, are teaming up to support LGFB.  Every year in March, when you visit a Brow Bar at any Debenhams Benefit counter, you will receive a complimentary brow shape (normally £11.50), for a charitable donation of at least £5 which will go to the Look Good Feel Better charity.

In addition to this, Benefit are planning to hold a fundraising March through the streets of London passing all major landmark Arches (see what they’ve done there?) on Sunday March 9th. 

The participating ‘Arch Angels’ will be asked to start with minimal makeup, and join the pit stops en route to have little beauty treatments along the way , not dissimilar to those undertaken at a Look Good Feel Better workshop. By the end of the march you will look AMAZING!

A worthy cause indeed!

For more information, visit www.browarchmarch.com, and if you get involved, you can tweet @BrowArchMarch and hashtag the same.


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